Whether you want to start eating more vegetables or hitting the gym, many of us use the new year as an opportunity to grow by making resolutions!
As a real estate agent, your resolutions likely revolve around increasing your sales and expanding your client base. How can you reach those real estate goals? We’re going over five New Year’s resolution ideas for agents to help you make 2022 the best year yet!
Here’s what we suggest:
1. Support Your Network
Around 82% of agent transactions are from referrals of past clients.
To get referrals, it’s crucial that you “wow” clients even after the sale. To impress current clients, make yourself available to work around their schedule to answer any questions they may have or take them on showings if they find a property at a moment’s notice.
For previous clients, mark your calendar with special events like birthdays or anniversaries and surprise them with a handwritten card!
2. Make Timeblocks for Productivity
One of the most significant battles as a real estate agent is time management.
Consider time-blocking to manage your time and use each moment to your advantage. Time blocking is a time management technique where you divide your day into blocks of time to complete batches of similar tasks.
Blocks can include categories like:
- Social media posting and engagement
- Attending meetings
- Sending emails
- Making phone calls
Grouping these tasks into one block of time allows you to focus on them until you’ve completed them rather than switching gears frequently and getting distracted.
3. Learn How To Use Social Media As a Business Tool
Gone are the days of posting ads in a paper and waiting for someone to call back.
74% of consumers reported relying on social media to start their buying journey. Take advantage of this by going on a live video to answer frequently asked real estate questions. Or, educate consumers on the process of financing a home.
Social media is a valuable platform for building trust within your community about your knowledge and ability as a real estate agent while creating a direct contact line.
4. Consider Additional Streams of Income
Since your income as a real estate agent is based on commissions, many agents have multiple streams of income, or “side-hustles.”
Common side-hustles for agents include:
- Investing in rental properties
- Flipping properties
- Coaching other real estate agents
- Staging properties
Adding more sources of income can provide stability during the slower seasons as an agent.
5. Incorporate Technology Into Your Routine
While the MLS offers an abundance of information to get you started, you may want to consider using technology in addition to the MLS to generate unique leads.
PropStream offers multi-sourced real estate property data in your region as well as 19 Quick Lists and 120+ unique search filters to help you find motivated sellers. Build lists organized by motivation to sell and add List Automator to your account to stay up-to-date on relevant leads.
Once you know who you want to reach out to, skip trace contacts to get any emails or phone numbers associated with them. Next step? Create your marketing campaign within the software to begin making connections and closing deals!
Step Up Your Real Estate Game in the New Year
If you’re ready to make 2022 the best year yet, there are a few resolutions that will help you exceed your financial goals and expand your client base.
Want to capture more leads and start reaching out to motivated sellers? Try our 7-day free trial to start accessing property data in your region!
